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TOP 3 TRAINING OBJECTIVES

  • Master PHI’s “DEVELOP, DELIVER & DIFFERENTIATE” presentation model
  • Optimize presentation content with THE SALES MESSAGING MATRIX™
  • Deliver smashingly successful sales presentations

THE 3 PILLARS OF [PRESENTATION] PERFORMANCE

Spartan presentations are different because Spartan presenters are different— trained to avoid delivering competitive facsimiles with conventional content, boring deliveries and common templates that commoditize products, presentations and presenters. Using the THE 3 PILLARS OF PERFORMANCE , Spartan Presenters don’t have this problem. They are equipped with the presentation SKILLS, METHODOLOGY and STRATEGY to consistently develop differentiated content and deliver smashingly successful presentations.

AVOID THE SALES PRESENTATION “HALL OF SHAME”

Presenting is the apex of the sales cycle and usually determines who wins and who loses. Poor presentations rarely lead to won sales. Excellent presentations rarely lead to lost sales. What separates wins from losses is the quality and caliber of the presenter. Unfortunately, most sales presenters fall short of reaching their full potential, delivering forgettable presentations, using undifferentiated templates and indistinguishable delivery styles that are worthy of induction into the lame presentation “Hall of Shame.”

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TOP 10 TRAINING TAKEAWAYS

  • Master the Greek Art of Persuasion: ETHOS. PATHOS & LOGOS.
  • Implement THE 7 HABITS OF HIGHLY EFFECTIVE PRESENTERS
  • Enhance your presentation skills with THE TOP 5 PRESENTATION DELIVERY SKILLS
  • Incorporate hard-hitting differentiators into your messaging
  • Learn to use hand gestures and body language effectively
  • Motivate buyers with storytelling and scenario selling skills
  • Implement effective voice, volume, pitch and pace strategies
  • Enhance sales “messaging,” differentiation and content development
  • Identify PBM’s (primary buying motives) prior the presenting
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TARGET AUDIENCE

  • Sales Professionals
  • Sales Executives
  • Product Presenters
  • Sales Managers
  • Sales Engineers
  • Sales Enablers

DURATION

  • 2-days(Consecutive Recommended)
  • 1-day(Split Optional)

PARTICIPANT TOOLS

  • Workbook
  • Messaging Matrix
  • Presentation Planners
  • Book

REINFORCEMENT

  • eLearning
  • Podcasts
  • Mastery Workshop
  • Coaching Tools
  • Certification
  • Videos

DELIVERY OPTIONS

  • Instructor-Led Classroom
  • Instructor-Led Virtual

 SPARTAN PRESENTATION SYSTEM

  • Systems & Success: The 80/20 Rule
  • Skill ◆ Methodology ◆ Strategy
  • Pre-Presentation Site Visits
  • & Questionnaires

MESSAGING

  • The Sales Messaging Matrix™
  • Compelling Introductions
  • Winning Messages
  • Memorable Conclusions

DIFFERENTIATION

  • Top 10 “False” Differentiators
  • Defendable Differentiators
  • Communicating Differentiators

DELIVERY SKILLS

  • 7 Habits of Highly Effective Presenters
  • Storytelling & Scenario-Selling™
  • Audience Management
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